My background is in broadcast media as a motion graphic designer, with over nine years of experience working across multicultural media environments. That foundation now extends far beyond the screen — into brand worlds, B2B and B2C marketing, and cultural projects.
 

Rooted in art and visual culture, my practice evolved through graphic design studies and was later refined through an MA in Design Management in the UK. I work across structure and experimentation, building visual languages that hold under pressure while leaving space for emotion and meaning.

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I develop brand and personal identities as living systems, adaptable across platforms and contexts. My approach balances strategic thinking with hands-on making, bringing clarity, direction and calm to complex creative challenges through close collaboration.